Automotive electronics market is becoming increasingly fierce, for the market demand, Changchun FAW Qiming Information Technology Co., Ltd has formed a number of cars the overall solution on the car's own figures,. Recently Changchun FAW Qiming Information Technology Co., Ltd. combining the strengths with Renesas Technology, work together to develop new markets, and practical innovative products, to build the first car brand in the IT industry. This time, the information industry in Changchun City, Changchun FAW Qiming Information Technology Co., Ltd (hereinafter referred to FAW Qiming) and the Jilin University, and other leaders and experts came to Japan, to discuss the future intelligent traffic plan for the city with Renesas Technology (hereinafter referred to Renesas).

China's automobile information system market is about to produce the explosive development
Qujun: FAW has adopted a domestic market size and characteristics of the survey company and the results showed that: the development of China's auto electronics market developed very quickly, from 2001 to 2005 it had always maintained an annual growth rate of 30 percent. Automotive electronics market can be broken down into electronic control system to power as the representative body control and automotive electronic information two areas. One-vehicle information system development, especially significant, when it accounted for about 11 percent of automotive electronics market in 2001 and to 2005 this figure exceeded 16%. Share is still rising, it is the automotive electronics market in recent years one of the fastest-growing areas. From the functional point of view, on the one hand, including entertainment, communication, and navigation is on the other hand, security features such as the gradual integration. Specifically consumers may be more familiar with the DVD, Bluetooth mobile applications. I believe in the near future, consumers can experience up. We forecast 08 to 10 of China's auto electronics market will be explosive growth. The current market development cost is the bottleneck on the one hand, on the other hand is our national conditions. China's vast number of geographical comparison, the change is also relatively large, relatively decentralized map manufacturers, their strength is relatively weak, so the ability to update maps on the relatively poor, many of the early use of navigation products consumers may have all kinds of places are not satisfied with . With GPS technology in recent years taken the lead in the PDA and mobile phone, consumers also understand more about these products, while manufacturers map through the experience of recent years, the accumulated funds, map products will be continuously improved, navigation system Consumers will also be more attention and favor.

Strong joint: FAW Qiming together with Renesas Technology
Qujun: At that time, when we are preparing to develop related products, we have had a number of options, involving a number of manufacturers of products. We address this several options, the former with the experience, technology and the ability to support the initiative, and so few have done a comprehensive assessment. We are for vehicle manufacturers to do the pre-loaded products, the former loaded with product after product and the difference is referred to a depot to meet the stringent requirements of the target. Including temperature, vibration, and other aspects on the other hand, the rate of non-performing products and a stable supply capacity has very stringent requirements. The lack of prior experience with the product, its stability will play a discount, in the field of automotive electronics; electronic products will lead to instability in the vehicle unstable. If the technical support of inadequate capacity, we also have concerns as a user.