Intel Developer Forum 2010, (IDF2010) 13th,Apr to 14th, Apr. hold on the Beijing National Convention Centre. The current IDF`s theme is " Intellectual leading opportunity , better tomorrow", to seize the intelligent computing and personalized Internet era opportunities, reveal the pulse of industry, work together to lead the innovation partner.

As a major branch of the Intel Developer Forum 2010 (IDF), the Chinese vehicle information (IVI) systems Media Seminar in Beijing National Convention Centre. Seminar on 14th April,, the theme is "Smart small systems, Big auto world", aimed to seize the automobile industry development opportunities, creating IVI industry chain, to seize market opportunities in automotive electronic systems. Including Intel, Hawtai Auto, Bluestar technology, Red Flag Software and other corporate executives attended the seminar, Deputy Secretary General of China Association of Automobile Manufacturers Gu Xianghua also be invited to participate in this event.

Huatai Yuan Tian B11 (prototype vehicles) equipped with Intel IVI system, amazing debut on this IDF,. This automotive electronics systems is based on Intel Atom processor, Blue Star and Red Flag made the application specific custom for the system to achieve a perfect combination. Technical experts demonstrate the integration of the latest achievements of multi-technology - embedded the digital Internet life into automotive, brought a digitization, networking, Infotainment car driving experience. the media and the participants spoke highly of professionals.

                       Douglas  Davis  ,vice president and general manager of Intel Architecture Embedded and Communications.


Different from Traditional GPS / DVD, Hawtai vehicle information (IVI) system is a multimedia base station, which is equivalent to a small multi-media Internet computer integrated in the car. Hawtai Yuan Tian B11 of the IVI system can provide not only real-time navigation, audio-visual audio-visual and other conventional features, but also intelligent interconnect with 3G networks, including web browsing, sending and receiving e-mail, mobile office, information search, digital television, to consumers in new-car entertainment experiences.

Hawtai Automobile Group Vice President; Wang Dianming said that with the first systems equipped with Intel IVI ,listed Hawtai Yuan Tian B11, Hawtai not only created a self-branded car models equipped with Intel IVI original system configuration, but also Hawtai Yuan Tian B11 become the first OEM systems equipped with Intel IVI market models.

                                      Wang Dianming ,Vice President of Hawtai Automobile Group


As Hawtai Car IVI system developers, general manager of Wuhan Bluestar Technology Co., Ltd. Li Zheng said "Intel successfully introduced the Intel Atom platform to meet the pre loading Auto market.  Accordingly, Our IVI product design and development is on a new level. Atom platform have good performance in the extended temperature, vibration, energy consumption; in particular, its downward compatibility to original platform which makes our new products have a wide resource on application development. Atom platform's good compatibility on the Internet service, adaptability, possessing the unparalleled advantage with the Internet applications."